The television ad statement, "I'm not a doctor but I play one on TV," was actually triggered by a Federal Trade Commission crackdown on celebrity endorsements of healthcare products.

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The statement became famous in the 1980s as part of a commercial for Vicks Formula 44 cough syrup, where actor Chris Robinson, who played a doctor on TV, used this line. It was during a time when the Federal Trade Commission (FTC) was indeed cracking down on misleading endorsements, including those related to healthcare products, emphasizing the importance of truthful advertising and the potential harm of celebrities endorsing products without proper qualifications or evidence of efficacy.

The Television Ad Statement, "I'm Not a Doctor but I