BCG's low-cost market share model applies poorly to multibusiness firms whose business are primarily value driven with strong sustainable market positions.

Question

Quizplus · Accepted Answer

BCG's low-cost market share model primarily focuses on achieving high market share through cost leadership, which may not align well with multibusiness firms that compete based on differentiated value propositions and sustainable competitive advantages rather than primarily on cost.

BCG's Low-Cost Market Share Model Applies Poorly to Multibusiness Firms