According to the author, which of the following best represents Action Step 31?
A) create a competitive touchpoint analysis
B) create a competitive test matrix
C) develop a competitive positioning strategy
D) identify who your direct and indirect customers are

Question

Quizplus · Accepted Answer

Action Step 31 is to develop a competitive positioning strategy, which is the process of determining how a company's product or service will be positioned in the market relative to its competitors.

According to the Author, Which of the Following Best Represents