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Target Stores, for Its Archer Farms Brand, Began Selling Ready-To-Eat

Question 17

Multiple Choice

Target Stores, for its Archer Farms brand, began selling ready-to-eat cereal in a reclosable "easy-pour" container. This would be an example of good packaging because the package provides benefits to Target and its consumers. Which of the following would be one of the potential benefits to Target Stores and/or its customers?


A) Consumers do not like change and may not purchase the product.
B) Freshness of the product might be lessened over time compared to traditional packaging.
C) May have possible negative environmental implications if the product is not recycled by consumers.
D) Less waste of the product due to spillage.
E) The new package might be more costly to produce.

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