Which of the following is NOT and should NOT be part of what public relations practitioners do in an IMC project or campaign?
A) write product publicity
B) create paid spots for radio and TV featuring products and services
C) use appropriate celebrity spokespersons to gain media attention
D) use special events to create buzz
Correct Answer:
Verified
Q3: The intersection of public relations and publicity,
Q4: Motivating prospective customers to action describes what
Q5: If public relations practitioners see themselves as
Q6: A major difference between public relations and
Q7: A major difference between public relations and
Q9: Which of the following attitudes of marketing
Q10: Which of the following is NOT true
Q11: Which of the following statements about product
Q12: In which of the following areas is
Q13: If the effectiveness of publicity is exemplified
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents