A new chief executive for your organization has been named, so the news release depends on the ________ factor for its news value.
A) impact
B) oddity
C) known principal
D) conflict
Correct Answer:
Verified
Q14: A lead is
A) what graphic artists call
Q15: In public relations writing, _ is often
Q16: The overriding purpose of a news release
Q17: A major element that helps media editors
Q18: A research scientist working for your company
Q20: A story that touches on an emotional
Q21: Of the following items, which one should
Q22: A news release that has news value
Q23: Public relations and journalism students are taught
Q24: Which of the following is a time-honored
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