Starbucks in various countries is an example of a country-centred global marketing strategy.

Name: Starbucks in various countries is an example of a country-centred global marketing strategy.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Starbucks uses a global marketing strategy that focuses on maintaining a consistent brand image worldwide while adapting to local tastes and preferences, which is more aligned with a global or transnational strategy rather than a country-centered one.

Starbucks in Various Countries Is an Example of a Country-Centred