Real Canadian Superstore, a large Canadian grocery retailer, launched the "Joe"clothing line. This demonstrates boutique merchandising.

Question

Quizplus · Accepted Answer

Boutique merchandising typically refers to small, specialized retail stores, whereas Real Canadian Superstore is a large retailer. The "Joe" clothing line is an example of a large retailer expanding its product offerings, not boutique merchandising.

Real Canadian Superstore, a Large Canadian Grocery Retailer, Launched the "Joe"clothing