When an organization determines the optimum retail selling price consumers are willing to accept, it is using
A) chain markup pricing.
B) channel pricing.
C) backward pricing.
D) optimum return pricing.
E) target pricing.

Question

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The Answer of When an organization determines the optimum retail selling price consumers are willing to accept, it is using
A) chain markup pricing.
B) channel pricing.
C) backward pricing.
D) optimum return pricing.
E) target pricing.

When an Organization Determines the Optimum Retail Selling Price Consumers