A "brand manager"and "product manager"are the same thing in marketing.
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Q4: Maria manages Duncan Hines cake mixes. She
Q5: Jake is responsible for Quaker Oats's muffin
Q6: A household products manufacturer separates its products
Q7: A category manager is an individual who
Q8: Category managers are often responsible for the
Q10: Time, sales, and profits are the determinants
Q11: The sequential addition of products to a
Q12: All products have a similar life cycle.
Q13: Products or services undergo only marginal growth
Q14: A look-alike product that is designed to
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