As the marketing manager for a local shopping centre, you are asked to prepare a report outlining the external influences that should be considered in the situation analysis. Describe each category of external influences, provide an example of a trend for each category, and explain how such an influence could impact the shopping centre for which you work.

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The Answer of As the marketing manager for a local shopping centre, you are asked to prepare a report outlining the external influences that should be considered in the situation analysis. Describe each category of external influences, provide an example of a trend for each category, and explain how such an influence could impact the shopping centre for which you work.

As the Marketing Manager for a Local Shopping Centre, You