The question mark exists in a new, rapidly growing industry, but has only a small market share, according to the BCG matrix.

Question

Quizplus · Accepted Answer

The statement indicates that the industry in question is new and rapidly growing, but the specific company or brand represented by the question mark has only a small market share. This aligns with the characteristics of a "question mark" in the BCG matrix, which represents a product or brand with high growth potential but low market share or market penetration. Therefore, the answer is A.

The Question Mark Exists in a New, Rapidly Growing Industry