Portfolio strategy, the Boston Consulting Group (BCG) matrix, and diversification are three approaches to understanding __________ strategy.
A) globalization
B) functional-level
C) corporate-level
D) business-level
E) multidomestic

Question

Quizplus · Accepted Answer

Portfolio strategy, the BCG matrix, and diversification are all methods used in corporate-level strategy, which involves decision-making at the highest level of an organization about how to allocate resources and manage different business units or product lines.

Portfolio Strategy, the Boston Consulting Group (BCG) Matrix, and Diversification