In the Context of Steven's Four Basic Scales, Lord's (1953)

In the context of Steven's four basic scales, Lord's (1953) story about football jerseys illustrates the scale of measurement that applies to a number depends on:

A) how the number will be interpreted during analysis and thus is not a "hard and fast" property of the number.
B) the original intended use of the number (for example, as a label to distinguish football players) .
C) whether the numbers are simple counts or measured quantities.
D) whether the numbers are positive or negative.