________ states that decision makers want to be seen as rational and competent.
A) The sunk cost effect
B) The self-justification effect
C) The self-enhancement effect
D) Prospect theory effect
E) Escalation of commitment

Question

Quizplus · Accepted Answer

The self-justification effect states that decision makers want to be seen as rational and competent, and will therefore justify their decisions even when they are not in their best interests.

________ States That Decision Makers Want to Be Seen as Rational