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As the Director of Advertising for a Local Television Station

Question 49

Multiple Choice

As the director of advertising for a local television station, you are trying to design a public service announcement to increase the likelihood of individuals going out to vote. You are most likely to influence individuals if you have a:


A) Female singing a patriotic song in the background while the written announcement to get out and vote is displayed on the screen
B) Male read the announcement to get out and vote while the same written message is being displayed on the screen
C) Chorus of males and females signing the message to get out and vote while the written message is displayed on the screen
D) Group of ethnically diverse boys and girls shouting out in unison the message to get out and vote

Correct Answer:

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