Value creation in the growth stage of the industry life cycle is typically accomplished by
A) achieving scale to serve a broad swath of customers or markets.
B) continuing to add features to products in an effort to discover customer preferences.
C) strict attention to costs so that rivals do not become the leaders in this area.
D) tinkering with the organization's capital structure so that it is rationalized.

Question

Quizplus · Accepted Answer

During the growth stage, companies focus on achieving scale to serve a broad customer base, which helps in capturing market share and driving revenue growth.

Value Creation in the Growth Stage of the Industry Life