In a fragmented industry it may be desirable to initiate a(n) ________, where many small competitors are combined into a larger company.
A) industrial trust
B) interlocking structure
C) concentration process
D) industry roll-up.

Question

Quizplus · Accepted Answer

An industry roll-up involves combining many small companies in a fragmented industry into a larger entity to achieve economies of scale and increase market power.

In a Fragmented Industry It May Be Desirable to Initiate