Most encyclopedia companies have their sales representatives use a prepared flip chart notebook and examples of their books during a sales presentation. Which type of selling method is this?
A) needs satisfaction
B) problem solution
C) standardized presentation
D) both a and c above
E) none of the above

Question

Quizplus · Accepted Answer

The given selling method is Standardized Presentation because the sales representatives are using a prepared flip chart notebook and examples of their books in order to present to potential buyers in a standardized format. There is no indication of the sales representatives attempting to satisfy the needs of the customers or provide problem solutions, so options A and B are not appropriate. As a result, both A and C are not correct, and E is not correct since the selling method is described. Therefore, option C is the only correct choice.

Most Encyclopedia Companies Have Their Sales Representatives Use a Prepared