The best clue to determine if customers have unsolved problems or problems that could be solved in a better way are provided by putting yourself in the customers' shoes and seeing if you have a need for the product.
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Q1: When companies ask customers about their needs
Q2: Technology-push innovations are often based on radical
Q3: Understanding customer needs is a central part
Q5: Companies often fail to accurately assess customer
Q6: Prospect theory has shown that people value
Q7: Companies need to only consider the interests
Q8: If a company prices its product as
Q9: If you overestimate how many units your
Q10: Versioning is the process of offering components
Q11: A homogeneous market is one in which
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