Interstate Insurance Is Looking to Upgrade the Company's Information Technology

Interstate Insurance is looking to upgrade the company's information technology. Information technology is used for a variety of purposes, so the company needs to prioritize its needs and find out in what areas the company needs to improve its information technology. Interstate's marketing director thinks that the company's data mining ability should be upgraded. Which of the following, if true, would strengthen his position?

A) Executives at Interstate want to use decision support systems to test business models.
B) Interstate uses VSAT communications to relay confidential information among its various branches.
C) Interstate's various branches do a lot of electronic conferencing with one another.
D) Customers complain that the company's website is too difficult to use.
E) Interstate's rate of new customer acquisition has steadily declined over the last two years.