When fashion house Louis Vuitton revamped its system in order to ensure that retailers would always have "hot" items available, this was an example of
A) supply chain management.
B) flow-through analysis.
C) benchmarking.
D) business process re-engineering.
E) marketing research.

Question

Quizplus · Accepted Answer

The revamp of Louis Vuitton's system to ensure availability of popular items is an example of supply chain management, which involves coordinating all of the activities involved in producing and delivering goods and services to customers.

When Fashion House Louis Vuitton Revamped Its System in Order