Recall that researchers conducted an experiment in which some participants were asked by the experimenter to return monetary compensation to him, while others were asked by the department secretary to return the money to a fund, and still others received no such request for the return of their compensation.Participants who were approached by the experimenter evaluated him better than did participants in the other two experimental conditions.These findings support the notion of

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The Ben Franklin effect suggests that doing a small favor for someone can lead to increased liking of that person. In this case, participants who returned money directly to the experimenter (the small favor) evaluated him better than those who returned money to a fund or didn't return money at all. Therefore, this finding supports the Ben Franklin effect.

Recall That Researchers Conducted an Experiment in Which Some Participants