People are most likely to form behaviorally based attitudes when the initial attitude is ________ and there are no ________ justifications for the behavior.

Question

Quizplus · Accepted Answer

When the initial attitude is weak or ambiguous, people are more likely to form behaviorally based attitudes because they do not have a strong preexisting belief system to guide their actions. Additionally, if there are no external justifications for the behavior, individuals may rely more heavily on their own observations of their behavior to form an attitude. This is known as the self-perception theory, which suggests that people infer their attitudes based on their behavior when there are no clear internal or external cues to guide their decision-making.

People Are Most Likely to Form Behaviorally Based Attitudes When