Consumption activities associated with a given role tend to be universal across cultures.

Question

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Consumption activities associated with a given role may vary greatly across cultures. Different cultures may have different expectations for what products or services are appropriate for someone in a particular role, or what occasions or events require certain types of consumption. For example, while gift-giving may be expected in many cultures, the specific types of gifts and occasions for giving them can differ widely. Similarly, certain professions or social roles may involve different types of consumption in different cultures.

Consumption Activities Associated with a Given Role Tend to Be