
Service quality is often discussed as the difference between consumer expectations of different service aspects and the actual service that is delivered.
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Q3: Equity theory proposes that consumers are satisfied
Q10: Expectations about what a consumer thinks will
Q18: Expectations are pre-consumption beliefs concerning what will
Q23: Equitable expectations are expectations of what a
Q29: Ideal expectations are expectations about what a
Q31: When expectations lack a strong degree of
Q32: Service quality can be thought of as
Q36: The tendency for expectations to guide performance
Q37: When a consumer has no previous experience
Q38: Research has indicated that when expectations are
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