Which of the following frameworks used to measure competitive advantage relies on both an internal and an external view of a firm?
A) the economic value creation model
B) the accounting profitability model
C) the shareholder value creation model
D) the balanced-scorecard model

Question

Quizplus · Accepted Answer

By relying on both an internal and an external view of a firm, the balanced-scorecard combines the strengths provided by the individual approaches to assessing competitive advantage: economic value creation, accounting profitability, and shareholder value creation.

Which of the Following Frameworks Used to Measure Competitive Advantage