PepsiCo operates in many countries and sells a wide variety of aerated drinks, other beverages, different types of chips, and Quaker Oats goods to achieve continuous growth. From this data, we can conclude that PepsiCo has been involved in
A) strategic outsourcing.
B) lean manufacturing.
C) product-market diversification.
D) process diversification.

Question

Quizplus · Accepted Answer

From this data, we can conclude that PepsiCo has been involved in product-market diversification. A company that pursues both a product and a geographic diversification strategy simultaneously follows a product-market diversification strategy.

PepsiCo Operates in Many Countries and Sells a Wide Variety