
The Hershey Company, the largest U.S. chocolate manufacturer, decided to enter the Chinese market because
A) the U.S. population was growing slowly and becoming more health conscious.
B) its strategic position in the U.S. market was well protected through high entry barriers.
C) this would help the company gain access to large cocoa plantations in China.
D) Hershey's main strategic focus was on product and market diversification and not on the domestic market.
Correct Answer:
Verified
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