Acmell Lawnmowers Inc.sells its mowers to retailers at different prices depending on whether they are independent stores or members of a national chain.In this scenario,the companyindulges in _____.
A)penetration pricing
B)price skimming
C)price discrimination
D)predatory pricing

Question

​Acmell Lawnmowers Inc.sells its mowers to retailers at different prices depending on whether they are independent stores or members of a national chain.In this scenario,the companyindulges in _____.
A)penetration pricing
B)​price skimming
C)​price discrimination
D)predatory pricing

Quizplus · Accepted Answer

Price discrimination is the practice of charging different prices for the same product or service to different customers based on their willingness to pay. In this scenario, Acmell Lawnmowers Inc. is charging different prices to independent stores and national chain stores, which is an example of price discrimination.

​Acmell Lawnmowers Inc

Acmell Lawnmowers Inc