Table 11-6 Godrickporter and Star Connections Are the Only Two Airport Shuttle
Question 309
Question 309
Multiple Choice
Table 11-6 Godrickporter’s (G) Choices Star Connections’ (S) Choices Increase advertising budget Leave advertising budget as is Increase advertising budget G:$16,000 profit S:$8,000 profit G:$8,000 profit S:$10,000 profit Leave advertising budget as is G:$12,000 profit S:$15,000 profit G:$6,000 profit S:$12,000 profit Godrickporter and Star Connections are the only two airport shuttle and limousine rental service companies in the mid-sized town of Godrick Hollow. Each firm must decide on whether to increase its advertising spending to compete for customers. Table 11-6 shows the payoff matrix for this advertising game. -Refer to Table 11-6.Is there a dominant strategy for Godrickporter and if so,what is it?
A) No, its outcome depends on what Star Connections does. B) Yes, Godrickporter should increase its advertising spending. C) Yes, Godrickporter should reduce its advertising spending. D) Yes, Godrickporter's dominant strategy is to collude with Star Connections.
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