Serengeti makes lightweight sunglasses with 100 percent UV protection for people who love to hunt, hike, and bike ride. Its long-term plans include the development of lenses that, in addition to protecting users from UV rays, will also have effective water-sheeting action to reduce lens spotting. This new feature will be valuable to people who fish. Serengeti has determined that fishing is one of the fastest growing sports in the United States. In terms of a SWOT analysis, Serengeti has recognized a market ________.

Question

Quizplus · Accepted Answer

Serengeti has recognized an opportunity in the market with the development of lenses that have effective water-sheeting action for people who fish, as fishing is one of the fastest growing sports in the United States.

Serengeti Makes Lightweight Sunglasses with 100 Percent UV Protection for People