CRM stands for ________.
A) consumer relationship marketing
B) consumer retention management
C) customer relationship management
D) customer retention marketing
E) consumer response management

Question

Quizplus · Accepted Answer

CRM stands for customer relationship management. It is a strategy that companies use to manage interactions with customers and potential customers, with the goal of improving customer satisfaction and loyalty. It involves collecting, storing, and analyzing customer data in order to provide personalized experiences, targeted marketing, and effective customer service. The other options are not the correct definition of CRM.

CRM Stands for ________