Some consumers worry that they will be affected by marketing messages without even knowing it. They are concerned about ________ advertising.

Question

Quizplus · Accepted Answer

Subliminal advertising is the concept of messages influencing people's behavior without them even realizing they've seen an advertisement. This type of advertising is often considered unethical and can raise concerns among consumers about being manipulated without their knowledge.

Some Consumers Worry That They Will Be Affected by Marketing