Costco's surprise offerings of seconds, overstocks, and closeouts-occasionally including diamonds-is an example of how a retailer can differentiate itself through its ________.

Question

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Costco's surprise offerings of seconds, overstocks, and closeouts are related to the merchandise mix, which is the assortment of products and brands that a retailer offers to its customers. By providing unique and diverse merchandise offerings, Costco is able to differentiate itself from other retailers and appeal to customers who are looking for deals and value.

Costco's Surprise Offerings of Seconds, Overstocks, and Closeouts-Occasionally Including Diamonds-Is