Using transactional selling, a selling team consisting of company personnel from various managerial levels each call on their counterpart in the customer organization.

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Transactional selling focuses on quick, one-time sales rather than building long-term relationships, and it typically does not involve a team of company personnel from various managerial levels each calling on their counterparts in the customer organization.

Using Transactional Selling, a Selling Team Consisting of Company Personnel