A manufacturer of toilet tissue sent its brand mascot to help refurbish restrooms at fairgrounds across the country. As part of this project, each restroom was to provide fairgoers with a clean oasis featuring aromatherapy, soothing music, constant maintenance, and premium toilet tissue. Newspaper articles about the company's role in making restrooms inviting are an example of ________.

Question

Quizplus · Accepted Answer

The newspaper articles are an example of publicity, which is unpaid communication about the company or its products through the media.

A Manufacturer of Toilet Tissue Sent Its Brand Mascot to Help