An organization that grows using ________ focuses on its primary line of business and increases the number of products offered or markets served in this primary business.
A) diversification
B) horizontal integration
C) vertical integration
D) concentration

Question

Quizplus · Accepted Answer

Concentration is the growth strategy that focuses on expanding the business's primary line of business by adding more products or serving more markets within that line of business. This helps the organization to become more competitive and strengthen its position in the existing market.

An Organization That Grows Using ________ Focuses on Its Primary