"To achieve a brand awareness level of 60 per cent among the defined target market within 12 months of launching the product" is an example of
A) a sales promotion objective
B) a media objective
C) a creative objective
D) an advertising objective
E) a marketing objective
Correct Answer:
Verified
Q14: This area of analysis may have an
Q15: The document that contains vital information about
Q16: The advertising problem or opportunity may be
Q17: In the product profile, these are identified
Q18: In the creative development process, one of
Q20: The starting point for any new advertising
Q21: For negative appeals, such as insurance companies
Q22: Frequently the tagline or slogan in the
Q23: After confirming the message content (creative objective),
Q24: The key benefit statement is
A) the reason
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents