An advantage of newspapers is
A) lack of target market orientation
B) picture quality
C) high cost of advertising placement
D) coverage and reach
E) short lifespan
Correct Answer:
Verified
Q10: Sponsored content in newspaper advertising involves
A) advertising
Q11: Pre-printed inserts are also referred to as
A)
Q12: Retail advertising involves advertisements in newspapers that
A)
Q13: Newspapers serve a(n) _ so they are
Q14: The total average daily circulation of Canadian
Q16: The highest-circulation tabloid in Canada is
A) Montreal
Q17: The term circulation refers to
A) the number
Q18: Readership data about newspapers is compiled by
Q19: There are _ agate lines per inch
Q20: Display advertising is defined as any advertisement
A)
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