Because of its geographic selectivity, newspaper advertising is useful for national advertisers following a key market media strategy.
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Q62: Community newspapers are typically published on a
Q63: Newspaper readership tends to increase as a
Q64: Flexform advertisements are modular agate line advertisements.
Q65: For advertisers using newspapers or magazines, the
Q67: The actual readership of a magazine may
Q68: Broadsheets are flat, with only a vertical
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Q70: The largest daily Canadian newspaper is The
Q71: Publishers have shifted much of their classified
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