Tipping refers to the bonus advertisers pay to magazine sales representatives for placing their ad in a desirable position, such as the inside front cover.

Question

Quizplus · Accepted Answer

Tipping in the context of advertising refers to the practice of including an extra, usually smaller, piece of promotional material within a magazine, such as a sample or coupon, not a bonus paid for ad placement.

Tipping Refers to the Bonus Advertisers Pay to Magazine Sales