
Outdoor advertising provides advertisers with the opportunity to reach a
A) large market inexpensively
B) specific target market
C) large cross-section of consumers
D) young market niche
E) target market by being creative
Correct Answer:
Verified
Q8: The responsibility of COMB is to
A) compile
Q9: Outdoor advertising can reinforce the message of
Q10: Rear-illuminated units positioned adjacent to high-traffic streets
Q11: Full-motion video displays are remotely programmable, which
Q12: A type of superboard that rotates is
Q14: Advertisers can purchase outdoor poster space either
Q15: The most commonly used form of outdoor
Q16: Superboards are typically
A) low budget advertising venues
B)
Q17: The only advertising medium that is growing
Q18: Full-motion video displays that offer the flexibility
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