Outdoor advertising can reinforce the message of other media by

Name: Outdoor advertising can reinforce the message of other media by
Brand: Quizplus
Rating: 4.8 (47 reviews)

Question

Quizplus · Accepted Answer

Outdoor advertising can extend the total reach and frequency of other media by providing additional exposure to the message. For example, if a consumer sees a television ad but doesn't take action, they may be reminded of the product or service when they see an outdoor ad while driving or walking. This reinforces the message and increases the likelihood of a response.

Outdoor Advertising Can Reinforce the Message of Other Media by