The nature of the outdoor advertising medium is such that to get attention it must rely on
A) cost
B) a captive audience
C) instant visual impact
D) backlit posters
E) previous product awareness by the viewer
Correct Answer:
Verified
Q32: Outdoor advertising space is sold in periods
Q33: One type of bus wrap is called
A)
Q34: Some critics of outdoor advertising refer to
Q35: Posters located on the subway wall opposite
Q36: There are a few disadvantages to purchasing
Q38: When a single advertiser has control of
Q39: Interior cards are print advertisements contained in
A)
Q40: A volume discount is a reduced rate
A)
Q41: The in-store advertising and merchandising concepts used
Q42: At-Retail advertising has many merits, including
A) creative
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents