The gathering of news reporters to witness the release of important information about a company or product is a
A) feature story
B) press release
C) press kit
D) video news release
E) press conference
Correct Answer:
Verified
Q27: Regardless of the situation or desired outcome,
Q28: Aside from press releases and press conferences,
Q29: When a company uses a tactic that
Q30: Event marketing is big business. The sponsorship
Q31: Nike's coordination of various marketing communications activities
Q33: Public relations can play a key role
Q34: One way companies are generating product publicity
Q35: In order to predispose people to donate,
Q36: Public relations is often perceived negatively by
Q37: Publicity objectives should take into account the
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents