Marketing intermediaries such as wholesalers and retailers are horizontal channels of distribution.
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Q7: Environmental diversity makes it difficult to link
Q8: Which of the following relationships is an
Q9: Alliances are agreements between two or more
Q10: Value chain relationships provide access to consumer
Q11: Which of the following is true of
Q13: Horizontal relationships have often been established between
Q14: Supplier relationships are similar to customer relationships
Q15: A disengagement plan should consider detailed description
Q16: _ consists of "building a complex product
Q17: A _ between two organizations is an
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