TrailPro Sports
You work in the marketing division of TrailPro Sports, a local manufacturer of cross-country ski equipment. Part of your job as a marketing specialist involves preparing reports of various kinds. The following are some of the reports that you need to prepare in the next few weeks:
I. You must compose a routine monthly report providing management with the latest production and sales figures for all the products the company manufactures.
II. Your division manager asked you yesterday to prepare a report presenting the company's current inventory for each ski model TrailPro produces, which should include anticipated production by Dec. 1 as well as sales figures for each model for the last five years. The report should include your analysis of these figures and your recommendations for production schedules and quotas to ensure that there will be sufficient quantities in stock to meet anticipated orders. He has scheduled an appointment with you for next week to discuss the report in more detail, but you want to start thinking about it, collecting information, and making a tentative plan immediately.
III. You have been asked to conduct a survey of the company's customers to help determine whether a new-model ski pole would likely sell well at the projected wholesale price. You have been given some samples of the ski pole to distribute to interested customers. The report will include your conclusions about whether or not the company should proceed with production of the ski pole.
IV. Your spouse has just been transferred and you are moving to another city. You would like to continue to work for TrailPro Sports, since you believe you can continue to perform all of your required job functions capably by telecommuting. You will need to write a report for senior management proposing this arrangement and asking for approval.
V. You come up with an idea for improvements to the design of a ski binding manufactured by TrailPro. You believe that your suggestions are practical and cost-effective and you want to present your design changes to your boss. However, your boss feels that the company should be spending more time and money marketing existing products and less on designing and improving existing ones.
-When you write your report outlining the production and sales histories of several products and making recommendations about production schedules and quotas, what will make your report more believable?
A) You cite the sources you used when gathering data for your report.
B) You use very strong language in order to get your point across.
C) You base your recommendations on your personal opinions and demonstrate how strongly you feel about the issue.
D) You use only facts and evidence that support the side of the issue you favour.
Correct Answer:
Verified
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