The primary purpose of messages that sell products, convince managers, motivate employees, and win over customers is to
A)persuade.
B)inform.
C)promote goodwill.
D)educate.

Question

The primary purpose of messages that sell products, convince managers, motivate employees, and win over customers is to 
A)persuade.
B)inform.
C)promote goodwill.
D)educate.

Quizplus · Accepted Answer

The primary purpose of messages that sell products, convince managers, motivate employees, and win over customers is to persuade them to take action or change their behavior. These messages are designed to influence their thoughts, decisions, and actions by presenting a compelling argument or using persuasive language. While some information may be provided in these messages, the goal is ultimately to persuade the audience. Promoting goodwill and educating are secondary objectives to the primary objective of persuasion.

The Primary Purpose of Messages That Sell Products, Convince Managers