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A Trademark Grants a Firm Legal Protection Against Other Firms

Question 227

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A trademark grants a firm legal protection against other firms using the name of its product.When a firm has been granted a trademark, it

A trademark grants a firm legal protection against other firms using the name of its product.When a firm has been granted a trademark, it


A) still faces the possibility that the name will become widely used and no longer associated with a specific company.
B) does not have to worry about legally enforcing the trademark; this is the responsibility of the legal system.
C) still must apply for a copyright and a patent to ensure that no other firm will use the product's name.
D) must spend an annual amount on advertising the product each year; the amount it must spend is negotiated by the firm and the government agency that grants the trademark.

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